Inter BEE 2022

Support & Service

Initiatives to attract Visitors

To maximize the effects of exhibiting at Inter BEE and to attract as many visitors as possible, we will conduct promotional activities in a variety of ways.
We will strengthen information transmission through the media and websites.

Owned Media - Earned Media

Information on exhibitors' products and the industry will be disseminated through the official website, Social Media and e-mail magazines. This will help raise expectations of visitors to the Makuhari Messe venue and the online venue for Inter BEE.

Inter BEE Official Website

Site visited:over 530,000session

Online Magazine Article published::92

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Inter BEE Official Mail Magazine

To attract visitors, e-mail newsletters will be sent to the Inter BEE visitor database on a regular basis.

About89,000accounts per article

March-December33articles sent

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Official Twitter

Followers:3,239

Tweet posted:325

Impressions (March-December):950,616

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Official Facebook

Followers:5,569

Posted:261

Annual Reach:699,534

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Invitation

We will provide the number of invitations used free of charge to all exhibitors.Digital data will also be provided.
The organizer and secretariat will also distribute invitations through supporting and cooperating organizations to attract visitors.

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Publicity

Public Relations Activities

We are strengthening our information dissemination through the media, including public relations activities, inviting media coverage of our exhibition booths and products, promoting articles, and arranging TV coverage.

Public relations activities (press release distribution results)

*Accepting exhibitors for Inter BEE 2021 (3/25)
*Accepting pre-registration for Inter BEE 2021 (10/5)
*Inter BEE 2021 will be launched November 17, This year’s exhibition will be both at Makuhari Messe and Online (11/16)
*18,308 visitors at Makuhari Messe for Inter BEE 2021, Online event until December 17th (11/22)
*More than 30,000 visitors for Inter BEE 2021 Inter BEE 2022 scheduled for November 16 to 18, 2022 (12/20)

Registered Press and Media

203Registered Press (Makuhari Messe)
142Registered Press (Online Period)

Major WEB NEWS publications (in no particular order)
  • VIDEO SALON
  • VIDEOJOURnAL
  • ROCK ON PRO
  • VRonWEBMEDIA
  • PRTimes
  • CGWORLD.JP
  • Stereo Sound ONLINE
  • ITmedia Online
  • DCWatch
  • SankeiBiz
  • PHILEWEB
  • DEMPA SHIMBUN
  • Exhibition & MICE
  • @press
  • Developer.IO
  • Screens
  • PRONEWS
  • ascii.jp
  • CAPA Camera WEB
  • NHK Broadcasting Culture Research Institute
  • AVWatch

Shuttle Bus

Provide free shuttle bus service to and from NHK and key commercial broadcasters.

Free shuttle bus service between NHK, commercial broadcasting station and Makuhari Messe.
Free shuttle bus service is available between the entrance of each station and Makuhari Messe during the exhibition period to promote the visit of TV station personnel, who are the core users of the exhibition.
This service is used by many people every year.

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Paid Media

Advertisements

Advertise through the relevant industry publications and global partner events.
Utilizing social media advertising and ad technology to promote to a wide range of potential visitors.

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