Exhibitor Seminar
Exhibitors share the latest trends and insights directly with industry professionals.
What is Exhibitor Seminar ?
These seminars allow exhibitors to present their products, technologies, and services through practical case studies and applications. Attendees gain a deeper understanding of product features and acquire useful knowledge for implementation and utilization. The seminars also provide a valuable opportunity to engage directly with exhibitors, ask questions, and exchange ideas on the spot.

Program
Online
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              11/ 19 11:30〜12:30   ESO-192Creating the Future of Video Production | The New Era Unveiled by Google Cloud GenMediaIntroducing GenMedia, Google Cloud's media-generating AI. This cutting-edge AI for image, video, and music generation revolutionizes the video production workflow. We'll present the latest solutions, extensive customer case studies, and practical prompt techniques with live demonstrations specifically for the Japanese media industry. 
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              11/ 19 13:00〜14:00   ESO-193Driving Innovation in the Media Industry with AI AgentsAI agents have the capability to devise multi-step plans, utilize the necessary tools, and make judgments and take actions based on the situation to achieve a goal. We will introduce the benefits that these AI agents can bring to the media industry, while also discussing the latest solutions offered by Google Cloud. 
Session Details
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                  11/19 11:30〜12:30 ONLINE ESO-192 Exhibitor Seminar Creating the Future of Video Production | The New Era Unveiled by Google Cloud GenMediaIntroducing GenMedia, Google Cloud's media-generating AI. This cutting-edge AI for image, video, and music generation revolutionizes the video production workflow. We'll present the latest solutions, extensive customer case studies, and practical prompt techniques with live demonstrations specifically for the Japanese media industry. Yuichiro Danno Customer Engineer 
 Google Cloud Japan G.K.
 
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                  11/19 13:00〜14:00 ONLINE ESO-193 Exhibitor Seminar Driving Innovation in the Media Industry with AI AgentsAI agents have the capability to devise multi-step plans, utilize the necessary tools, and make judgments and take actions based on the situation to achieve a goal. We will introduce the benefits that these AI agents can bring to the media industry, while also discussing the latest solutions offered by Google Cloud. Sho Mizuno Customer Engineer 
 Google Cloud Japan G.K.
 
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                  11/19 14:00〜15:30 Room 103 ES1-193 Exhibitor Seminar The world class creator talks about the cutting edge of on-air graphicsKenneth Tsai, a graphics expert in the broadcasting and XR fields, will showcase his works on on-air graphics for elections and major sporting events around the world, as well as his use of cutting-edge, real-time computer graphics at various XR events. The presentation will include video examples and a comparison of broadcasting graphics engines and gaming graphics engines, offering a clear explanation of how to leverage and apply the latest technologies. Kenneth Tsai Founder 
 Dot Connector Inc.
 
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                  11/19 14:00〜15:30 Room 104 ES2-193 Exhibitor Seminar Insights and Challenges from Operating Shared Remote Production at the Expo (Tentative)At the Osaka-Kansai Expo, a remote production environment utilizing IOWN APN and MoIP was provided to four broadcasting stations in the Kansai region, enabling remote program production and video transmission. In this seminar, we will share insights and challenges gained through the operation of remote production from the perspectives of various stakeholders. We will unravel the realities of remote production revealed through actual implementation—such as the benefits discovered during operation and the changes that occurred on-site—and offer hints for taking the next step forward. SHOICHI HIRATA Value Design Department 
 NTT BUSINESS SOLUTIONS CORPORATION
 KATSUYA TANAKA Streaming Business Department 
 NTT SMARTCONNECT CORPORATION
 Oi Hideaki Affiliated department:Visual Media Services Business Division Entertainment Service Department Post:Specialist 
 Panasonic Connect Co., Ltd. Gemba Solutions Company
 Keigo Hosokawa Leader, Production Engineering Department , Engineering Division 
 Asahi Television Broadcasting Corporation
 Takeshi ISHIDA Production Technology Center Production Technology Department Managing Director 
 KANSAI TELEVISION CO.LTD.
 Kazutaka Okita Engineering Division 
 Yomiuri telecasting corporation
 KIICHI ARAKI Chief Engineer, Content Center 3, Osaka Station 
 Japan Broadcasting Corporation
 
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                  11/20 12:00〜13:30 Room 103 ES1-202 Exhibitor Seminar Music Licensing Essentials for Broadcasting and Advertising Professionals: How to Utilize Production Music Libraries in the New Era of ContentPanelist Jo Miyashita Sales Manager, 
 Nash Studio Inc.
 Kazuhito Takeuchi CEO, 
 Ligar Music Co.,Ltd. / Pandeiro Music Co.,Ltd.
 Moderator Atsushi Nakaue Executive Officer, 
 DENTSU MUSIC AND ENTERTAINMENT INC.
 
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                  11/20 14:00〜15:30 Room 103 ES1-203 Exhibitor Seminar Cloud Success Strategies for M&E: Optimizing Cloud Infrastructure to Accelerate Creativity in the Age of Generative AIRyo Kameda Tech Lead Innovative Technology and Business Development Department, Division of Media Technology 
 TBS Television, Inc.
 Takahiro Matsumoto Platform Bussiness Dept. Content Strategy Division 
 Mainichi Broadcasting System, Inc.
 Yuta Kido Production Technology Center. General Technology Division 
 Mainichi Broadcasting System, Inc.
 Tsubasa Hirano Senior Technical Director Technology Dept. 
 Imagica Entertainment Media Services, Inc.
 Go Kobayashi Senior Solutions Architect Media Group, Strategic Industry Solutions Architecture 
 Amazon Web Services Japan G.K.
 
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                  11/21 12:00〜13:30 Room 103 ES1-212 Exhibitor Seminar Media Cyber Resilience: Ensuring Uninterrupted Broadcasting in the Era of Cloud and IP TransformationBroadcasters' systems are evolving from “closed facilities” to “open infrastructure” through IP and cloud adoption. While this enables new value creation through AI utilization and collaboration with diverse external partners, it will also bring higher risks in information handling. This presentation proposes an approach to achieve robust resilience. It focuses on preparing for risks of broadcast and operational shutdowns caused by ransomware attacks and similar threats, and implementing mechanisms for visibility, control, and recovery based on a zero trust foundation. Toshikazu Murata Presales Architect, Systems Engineering, Enterprise Business Technology Dept. 
 Fortinet Japan G.K.
 
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                  11/21 12:00〜13:30 Room 104 ES2-212 Exhibitor Seminar Intelligent Cloud-Native Playout "Vipe" -Introduction of BCNEXXT's "Vipe" innovative technology, IIJ Cloud, and OTT integration case study-1.Intelligent, Adaptive PlayoutBCNEXXT's cloud-native playout solution “Vipe” achieved significant cost reductions and stability for linear program delivery through its groundbreaking architecture. Its “only pay for what you play” model for live delivery transforms high fixed infrastructure costs into variable expenses, reducing operational overhead, improving the channel-to-operator ratio, and lowering hardware requirements. Vipe employs a fully adaptive architecture that scales CPU or GPU resources based on the complexity of each scheduled event, rather than a rigid one-to-one channel-server model. This seminar explains how advanced machine learning analyzes upcoming content and pre-applies resource labels to enable on-demand deployment of containerized microservices. We will also discuss the adoption and evaluation status of Vipe's cloud-native playout solution in the European and US markets. Speaker Graham Sharp VP of Global Sales and Marketing 
 BCNEXXT Inc.
 2. IIJ Cloud Overview and "Vipe" Integration ExampleWe will introduce IIJ GIO, our cloud service which is exhibited at the IIJ booth, and other services to support and enhance workflows of broadcasters. Speaker Kiyotaka Domae General Manager of Technology, 
 Internet Initiative Japan Inc.
 3. "Vipe" Product Summary, Q&ASpeaker Katsumi Yamamoto BCNEXXT JAPAN 
 
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                  11/21 14:00〜15:30 Room 104 ES2-213 Exhibitor Seminar Next Gen. Integrated Cloud Radio Master PoCResults Report and Future PlansWe would like to report on the results of Integrated Radiomaster PoC, which has been running for two years since 2023. We will also report on future plans to make use of the knowledge gained from PoC in reality. Speaker Takashi Maenaka Sky Perfect JSAT Corporation 
 Osamu Kawashima Director Division Manager, Engineering, Administrative Unit 
 TOKYO FM BROADCASTING CO.,LTD
 
 
    
  